During my summer internship at Weissraum Design, I worked closely with the agency’s design team on a variety of branding and visual identity projects. As a graphic design intern, I contributed to both internal tools and client-facing projects, supporting the team in concept development and visual execution.
Weissraum Briefingtool Pictorams
My main task was contributing to the development of a visual briefing tool designed to help clients define the tone and personality of their brand. Based on the 12 brand archetypes, I created a set of pictograms that visually represented each archetype’s essence. Later, I also supported the design of additional pictograms to expand the tool’s functionality. The tool aimed to serve as a visual aid in client workshops and branding processes.
Poker Flat Recordings - 20th Year Anniversary Album
In 2019, Poker Flat Recordings celebrated its 20th anniversary with a compilation album and several remix EPs that reimagined classic tracks from the label’s archive. As part of the design team, I supported the head graphic designers during the ideation and design process for the 20th Year Anniversary Album Cover. My contribution involved exploring visual directions, assisting with layout compositions, and refining design concepts to align with the label’s iconic aesthetic and legacy in electronic music. Below are non-final and non-used examples from the creation process, showcasing the evolution of the visual identity and the experimentation behind the final album artwork.
In 2019, Poker Flat Recordings celebrated its 20th anniversary with a compilation album and several remix EPs that reimagined classic tracks from the label’s archive. As part of the design team, I supported the head graphic designers during the ideation and design process for the 20th Year Anniversary Album Cover. My contribution involved exploring visual directions, assisting with layout compositions, and refining design concepts to align with the label’s iconic aesthetic and legacy in electronic music. Below are non-final and non-used examples from the creation process, showcasing the evolution of the visual identity and the experimentation behind the final album artwork.
Seaflight Surfboards - Individual Surfboard Logo Designs
As part of a branding project for Seaflight Surfboards, I helped design three distinct logo variations tailored to different surfboard models. My role included exploring graphic motifs and developing clean, bold visuals suited for physical application on the boards.
